Manchester United CEO Berrada speaks to all employees and puts forward badges, courage and spirit as the core values
On Monday, Manchester United CEO Berlada spoke to all employees of Manchester United club, and TA reported on the situation.
Berlada said that Manchester United has six days left before home against Arsenal on Sunday, and everyone gathered in Carrington to allow directors Wilcox, Armstrong and head coach Amorin outline the progress of the summer.
This is the first time that Manchester United has started a season under the head coach and football structure selected by Ratcliffe's Ineus management.
Berada also proposed three new core values as the cornerstone of her work: "Badge, courage and spirit"," he described these three words as highly relevant to Manchester United's history and future.
According to the person present, he further explained that courage means maintaining resilience during difficult times. He stressed that no one should be above the badge and called on everyone to show the same spirit as Sir Matt Busby and Jimmy Murphy when they rebuild Manchester United after the Munich air crash.
The employees even received a metal kettle with the words "Badge, Courage, Spirit" and took it home as a reminder.